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IDA NÄSLUND
CEO / DESIGNER

I have a background within textile design combined with a strong passion for working with algae to change the way of creating colours. I work with textile- and fashion companies to move towards a more healthy biobased and biodegradable, colourful future. I started the development of algae ink-colour for textile in 2019 with funding from Smart Textiles and began a tight collaboration with researchers from RISE, Research Institute of Sweden. From that, Mounid AB was founded. In 2021, the first product concept was verified with the support of Vinnova Innovation financing. I'm currently starting a pilot project in collaboration with Wargön Innovation and companies within the textile industry towards commercialization of the first algae colour (starting up this autumn 2021 with financing from Vinnova Upscaling for a Sustainable Industry https://www.vinnova.se/nyheter/2021/06/uppskalning-for-en-hallbar-industri/).

Contact me for questions or collaboration possibilities.

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